Page 288 - Social Enterprise A New Business Paradigm for Thailand

A standout initiative is the “Rak Nam: From the Mountain to the Sea” project, SCG’s
environmental program focused on conserving water resources from upstream forests to
downstream areas. The project builds check dams in upstream forest zones to restore ecological

balance and address drought and flood issues. It channels water into off-ridge reservoirs near
foothills or distributes it across lowland areas through a water retention system (also known as
the Kaem Ling (Monkey Cheek) Project), enabling farmers to maximize agricultural use. The
program also includes restoration and conservation of coastal ecosystems, such as constructing
artificial fish habitats to help rejuvenate marine biodiversity. This initiative builds on more than
a decade of SCG-led activities and volunteer engagement. To date, over 84,000 check dams have
been built, seven off-ridge reservoirs excavated, and Kaem Ling systems implemented in eight
locations. Additionally, 1,940 artificial fish habitats have been installed, cement-based
structures near river mouths and PE100 pipe systems in nearshore marine zones. The project
empowers communities to learn and apply water management techniques based on the late

King’s royal initiative, incorporating information technology to independently address drought
and flood challenges, ensuring sufficient water for daily use and agriculture.

(3) Kasikornbank Public Company Limited

Kasikornbank has been reporting on its environmental and social responsibility initiatives since
2002, initially as part of its annual report. In 2012, however, the bank published its first

standalone sustainability report to more clearly communicate its policies, management
approaches, and performance in environmental and social responsibility to all stakeholder
groups, in alignment with international standards.

Since 2015, the bank has adopted a strategy known as the Corporate Citizenship Strategy,
guided by the internationally recognized London Benchmarking Group (LBG) framework for
social activities. This global standard enhances the clarity and measurability of social initiatives.
The bank assigned the Office of the Secretary to oversee the implementation of this strategy,
aiming to contribute meaningfully to society’s long-term advancement. Support takes various

forms, including budget allocations, averaging no more than 2% of the bank’s total annual profit
(see Table 9.8), employee volunteerism, in-kind contributions, and knowledge-sharing through
diverse formats (see Tables 9.9 and 9.10). These efforts are carried out in collaboration with
partners, networks, client groups, and the Kasikornthai Foundation. In the first year of the
standalone sustainability report (2012), the content focused primarily on documenting the
bank’s environmental and social activities. From the following year onward, the report adopted
a clearer structure based on three dimensions: economic development, social development,
and environmental sustainability. This shift was explicitly acknowledged in the 2013 report by
the Chairman of the Board and Chief Executive Officer, who stated: “We believe this enhances

our balanced operations and develops awareness of economic, social and environmental

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